Target Corporation/Mervyns division

Senior Creative Manager, Copy 2006–2008

Direct copy strategy, conception, and execution for print advertising, web, packaging, corporate communications, PR, and in-store collateral. Supervise and final-proof all English-to-Spanish translations. Manage writers and proofreader/copyeditors.

Senior Creative Manager 2002–2006

Direct conception and execution of print, web, corporate and community relations collateral, credit, events, PR, and in-store materials. Manage a group of 6-10 art directors and writers.

Creative Manager, Copy 2001-2002

Manage and direct copywriter staff of 8.

Publicis & Hal Riney

Senior Copywriter 1997–1999

Concept and execute print, collateral and direct mail for Saturn and Mirage Resorts in collaboration with art director partner.

Anderson & Lembke America (McCann Erickson)

Senior Copywriter 1995–1997

Concept and execute print, collateral and radio for Microsoft, Wells Fargo, Revo, Autodesk and Global Link with art director partner.

Gap, Inc.

Senior Copywriter 1986–1990

Concept and execute print and radio campaigns, collateral, outdoor for Gap, Banana Republic, GapKids, and babyGap.

Freelance (partial list)

• Apple
• Banana Republic
• Chambers
• Eddie Bauer
• Destiny Arts
• Dockers.com
• Family Builders
• DoubleClick
• Gap Inc.
• Gazoontite
• Haggar
• Kar'ikter (Tintin Globetrotter)
• Levis.com
• Macys.com
• Mandela Foods Cooperative
• The Nature Company
• The North Face
• OldNavy.com
• Peruvian Connection
• The J. Peterman Company
• The Republic of Tea
• Smith & Hawken
• Sundance Jewelry
• Taproot Foundation
• The Territory Ahead
• Visto.com
• Way Basics

Education

B.A. History, U.C. Berkeley
M.A. Creative Writing in progress, San Francisco State University

Awards

Pioneer Award, 1988, 1989, 1990, 1996
One Show, 1999
Athena Award, 2003, 2005
RAC award, 2003, 2004, 2005

Talents

Mac, Word, CS InDesign; fluent spoken & written Spanish; excellent salsa & samba dancer

References

Available upon request.